STAKEHOLDER MANAGEMENT:
IMPROVING PROJECT COMMUNICATION
“…to enlighten participants about the importance of having policies, processes, tools, reports and governing structures that will help the organization identify and communicate with players of a project.…”
It is commonly said that up to 90% of a project manager’s time is spent communicating.
In A Guide to the Project Management Body of Knowledge (PMBoK), a Knowledge Area was added addressing Project Stakeholder Management. Keeping influential stakeholders involved and engaged for long-lasting, positive relationships is important to a project’s success.
In this course, you will acquire new tools and techniques and upgrade your communication skills so you can successfully resolve thorny issues that often derail projects.
Discover how to implement, review, and monitor tools and resources to control stakeholder engagement. Plus, manage stakeholder expectations and deal with difficult personalities and conflicts of interest.
Now you can describe project benefits without sounding technical, so stakeholders buy in. Give relevant status updates to outside vendors and clients. And, manage remote teams involving stakeholders who are not collocated.
Stakeholder management is a critical component to the successful delivery of any project, programme or activity. A stakeholder is any individual, group or organization that can affect, be affected by, or perceive itself to be affected by a programme. Stakeholder management creates positive relationships with stakeholders through the appropriate management of their expectations and agreed objectives. Stakeholder management is a process and control that must be planned and guided by underlying principles. Stakeholder management within businesses, organizations, or projects prepares a strategy using information (or intelligence) gathered during the following common processes.
LEARNER’S LEARNING OUTCOME
The aim of this programme is to enlighten participants about the importance of having policies, processes, tools, reports and governing structures that will help the organization identify and communicate with players of a project. This would ensure smooth communication flow and prompt project delivery of the business.
At the end of this programme, participants should be able to:
- Know how the processes of Project Communications Management interact with each other and with other Knowledge Area processes
- Identify internal and external project stakeholders and prioritize key stakeholders and identify their potential impact or support by using classification models
- Understand how to develop a project communications plan, with special emphasis on how to plan for communicating in a multi-stakeholder environment
- Plan and manage your communication channels, and monitor their effectiveness
- Manage project communications to satisfy the needs of, and resolve issues with, project stakeholders
- Effectively keep stakeholders informed of project progress and performance
COURSE CONTENT
- Understanding stakeholder interests
- Flexing your communication style using the 5-spoke model
- Grasping the difference between influence, persuasion, and negotiation
- Developing a management plan for stakeholder engagement? evaluate
- engagement using an assessment matrix
- Implementing a project charter
- Leveraging a change control plan
- Establishing a communications plan
- Building trust with stakeholders
- Containing scope creep using negotiation and persuasion
- Building trust with remote stakeholders
- Running more effective virtual meetings
- Adjusting the management plan, scope and baselines, change control plan,
- and communications plan
- Applying lessons learned and obtaining stakeholder feedback
COURSE METHODOLOGY
- Formal lectures
- Case studies
- Group exercises
- Experience sharing
- Role Playing
BENEFITS
- Learn a process for continuous communication with stakeholders
- Discover how to resolve stakeholder issues when they arise, manage
- expectations, and ensure continuous engagement
- Explore how to plan work, execute against the plan, and manage team
- members while actively involving stakeholders outside the team
- Communicate effectively with stakeholders when dealing with tight deadlines,
- limited resources, and changing project requirements
- Negotiate with stakeholders around scope creep and achieve win-win
- solutions
- Communicate effectively when managing remote teams, coordinate status
- updates and reporting
WHO CAN ATTEND THE TRAINING?
This programme is targeted at Project managers and everyone who want to improve their ability to communicate, engage, and collaborate with external stakeholders, such as sponsors, customers, and users, as well as project team leads who are assuming more project management responsibility.
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